Official distributor of Exo Hair in the U.S. Advanced Brazilian formulations created by scientists — for salons seeking real results: healthy straightening, intelligent coloring, and high-tech repair.
Upcare is a U.S.-based distributor with Brazilian roots. We connect science, beauty, and performance by offering the most advanced professional haircare lines — with fast local shipping, technical support, and territory exclusivity for salons.
Fast local shipping
Technical support
Territory exclusivity for salons
Fast local shipping
Technical support
Territory exclusivity for salons
Fast local shipping
Technical support
Territory exclusivity for salons
Fast local shipping
Technical support
Territory exclusivity for salons
Fast local shipping
Technical support
Territory exclusivity for salons
All Exo Hair technologies are born from over 30 years of medical and scientific research led by Dr. José Kacowicz, a global reference in facial rejuvenation and aesthetic medicine. More than a scientist, he’s a visionary who translated his expertise from skin to hair, creating exclusive biotech for salon use only.
Science-driven products for every stage of hair transformation.
Professional straightening systems without formaldehyde, powered by acidic nanotech. Long-lasting smoothness, intense shine, and preserved hair health.
Color + treatment in one. Gentle on the scalp, powerful on gray coverage. Treatment-infused color that protects and enhances every shade.
Medical-grade formulas for chemically damaged, overprocessed hair. Ideal for post-chemical treatments with fast, measurable results.
Deep nourishment and revitalization with antioxidant-rich actives. Rich in spirulina, biotin, macadamia oil, and plant proteins.
High-yield salon-exclusive products for pre and post-treatment care. Designed for salon scalability and performance from the bowl.
Daily-use products to extend salon results and boost retail sales. Multi-benefit leave-ins with thermal protection and lightweight texture.
In the most renowned salons across the United States, the quest for impeccable results and healthy hair is constant. It's in this scenario that EXO Hair's Brazilian Keratin stands out, being the most sought-after solution for scientific, safe, and truly transformative straightening.
Formaldehyde-Free: Ensure a safe environment and incredible results, free from harmful substances.
Health and Extreme Shine: Our unique technology, based on ultra-acidic particles and highly cationic peptides, significantly improves hair health, providing softness, silkiness, and intense shine that your clients will love.
Universal Compatibility: Suitable for all hair types and compatible with any chemical or previous treatment, making it a versatile ally in your salon.
Official distributor with territory protection
Scientifically proven formulas
U.S.-based inventory and fast delivery
Direct technical support and onboarding
Full professional + retail catalog
Upcare gives us everything we need — fast delivery, excellent support, and reliable product supply.
Salon Urbana - St. Louis
Exo Hair has transformed the results we deliver. The straightening treatment is incredibly smooth and the shine is unmatched.
Bruna Lima- Hairstylist
Exo Hair has transformed the results we deliver. The straightening treatment is incredibly smooth and the shine is unmatched.
Bruna Lima- Hairstylist
Leave your details and an UpCare Beauty representative will guide you through EXO Hair's innovations for your business.
Upcare Beauty Supplies | V4 USA Menezes & Co